WHy We Get “The Ick”

Have you ever been excited about someone, only to be suddenly turned off by a minor habit or behavior? That gut reaction, often called “the ick,” might not be as random as it seems. A new study sheds light on why people experience this phenomenon in dating—and it turns out, science plays a big role.
Researchers found that the “ick” is often triggered by small but noticeable behaviors, such as chewing loudly or texting too often. These seemingly insignificant actions can create a strong sense of repulsion, signaling a mismatch in long-term compatibility. The study suggests that the ick may be an evolved defense mechanism, helping people subconsciously filter out partners who don’t align with their personal values or preferences.
So, if you suddenly lose interest in someone over something small, don’t be too hard on yourself. Your instincts might be doing you a favor! Instead of ignoring the ick, take it as an opportunity to reflect on what truly matters to you in a relationship.
Looking for someone who just gets you? Sign up for OBC Dating today and meet matches who align with your vibe—ick-free!